Curriculum Vitae

Story

Founder of Marvelous MeeMee, a branding boutique of creative services. Call upon 20 years of professional experience with eleven years in the creative field along with a seasoned skill set of talents. Help clients achieve their dream businesses from inception to success. Begin with a discovery process that focuses on establishing a journey map while identifying pain-points and objectives. Logo/website design and highly customized copywriting form the ideal product or service brand concept. Marketing and social media strategies are tailored to fit a client’s vision of their product or service. Outcomes are prominent digital footprints that convert prospects into clients. Thus, a dream business becomes a marvelous reality.

Story

Founder of Marvelous MeeMee, a branding boutique of creative services. Call upon 20 years of professional experience with eleven years in the creative field along with a seasoned skill set of talents. Help clients achieve their dream businesses from inception to success. Begin with a discovery process that focuses on establishing a journey map while identifying pain-points and objectives. Logo/website design and highly customized copywriting form the ideal product or service brand concept. Marketing and social media strategies are tailored to fit a client’s vision of their product or service. Outcomes are prominent digital footprints that convert prospects into clients. Thus, a dream business becomes a marvelous reality.

Michelle Woolley

Creative
Curriculum Vitae

Story

Founder of Marvelous MeeMee, a branding boutique of creative services. Call upon 20 years of professional experience with eleven years in the creative field along with a seasoned skill set of talents. Help clients achieve their dream businesses from inception to success.

Begin with a discovery process that focuses on establishing a journey map while identifying pain-points and objectives. Then, the branding begins. Logo/website design and highly customized copywriting form the ideal product or service brand concept. Marketing and social media strategies are tailored to fit a client’s vision of their product or service. Outcomes are prominent digital footprints that convert prospects into clients. Thus, a dream business becomes a marvelous reality.

Career

DIRECTOR OF MARKETING
GLOBAL SOLUTIONS SOFTWARE
2019-Present
  • A Green Solutions, Data Management & CRM Software holding company
  • Work with partners of GSS to implement and manage overall marketing strategy of two subsidiary companies in the telemedicine and automotive industries
  • Designed, optimized and maintain company websites
  • Developed content marketing strategy
  • Content marketing
  • Developed and manage social media marketing and advertisement strategies
  • Currently developing blog strategy
FOUNDER
MARVELOUS MEEMEE
2009-Present
  • A branding boutique of creative services
  • Assess, strategize and develop client business brands
  • Structure client objectives into a journey map- a detailed strategy to achieve their goals
  • Craft copywriting that persuades prospects to take action
  • Originate optimized content messaging that effectively promotes products and services
  • Create distinctive brand awareness through nomenclature, slogans, logo design, and customer personas
  • Design spectacular websites with responsive user interfaces that deliver positive user experiences while converting leads to clients
  • Structure social media campaigns while educating clients on social media etiquette and know-how
  • Create customer personas that lead to marketing strategy and content messaging
DIRECTOR OF MARKETING
VAN LEEUWEN & COMPANY
2017-2019
  • A boutique wealth management firm
  • Worked with leadership to implement the firm’s first marketing strategy
  • Re-branded and re-vamped, optimized, and maintained company website including heatmapping analytics
  • Curated a body of content about holistic financial planning that conformed closely to the firm’s values and principles
  • Introduced, launched, and maintained a robust editorial calendar for content strategy across various media
  • Built out brand concept and design of value-based, tiered, client membership structure
  • Aligned with PR firm to craft and submit bylines and articles that influenced publications awards and increased media presence such as on Yahoo Finance and Ameritrade Network
  • Blogged about relevant wealth management industry topics
  • Launched and managed a successful social media marketing campaign
  • Developed promotional strategies for local event marketing
  • Designed, edited, and managed quarterly newsletter
  • Commuted weekly from Maryland to the New Jersey office

Career

DIRECTOR OF MARKETING
GLOBAL SOLUTIONS SOFTWARE
2019-Present
  • A Green Solutions, Data Management & CRM Software holding company
  • Work with partners of GSS to implement and manage overall marketing strategy of two subsidiary companies in the telemedicine and automotive industries
  • Designed, optimized and maintain company websites
  • Developed content marketing strategy
  • Content marketing
  • Developed and manage social media marketing and advertisement strategies
  • Currently developing blog strategy
  • A branding boutique of creative services
  • Assess, strategize and develop client business brands
  • Structure client objectives into a journey map- a detailed strategy to achieve their goals
  • Craft copywriting that persuades prospects to take action
  • Originate optimized content messaging that effectively promotes products and services
  • Create distinctive brand awareness through nomenclature, slogans, logo design, and customer personas
  • Design spectacular websites with responsive user interfaces that deliver positive user experiences while converting leads to clients
  • Structure social media campaigns while educating clients on social media etiquette and know-how
  • Create customer personas that lead to marketing strategy and content messaging
FOUNDER
MARVELOUS MEEMEE
2009-Present
  • A branding boutique of creative services
  • Assess, strategize and develop client business brands
  • Structure client objectives into a journey map- a detailed strategy to achieve their goals
  • Craft copywriting that persuades prospects to take action
  • Originate optimized content messaging that effectively promotes products and services
  • Create distinctive brand awareness through nomenclature, slogans, logo design, and customer personas
  • Design spectacular websites with responsive user interfaces that deliver positive user experiences while converting leads to clients
  • Structure social media campaigns while educating clients on social media etiquette and know-how
  • Create customer personas that lead to marketing strategy and content messaging
DIRECTOR OF MARKETING
VAN LEEUWEN & COMPANY
2017-2019
  • A boutique wealth management firm
  • Worked with leadership to implement the firm’s first marketing strategy
  • Re-branded and re-vamped, optimized, and maintained company website including heatmapping analytics
  • Curated a body of content about holistic financial planning that conformed closely to the firm’s values and principles
  • Introduced, launched, and maintained a robust editorial calendar for content strategy across various media
  • Built out brand concept and design of value-based, tiered, client membership structure
  • Aligned with PR firm to craft and submit bylines and articles that influenced publications awards and increased media presence such as on Yahoo Finance and Ameritrade Network
  • Blogged about relevant wealth management industry topics
  • Launched and managed a successful social media marketing campaign
  • Developed promotional strategies for local event marketing
  • Designed, edited, and managed quarterly newsletter
  • Commuted weekly from Maryland to the New Jersey office
Profile-Tablet-Cropped

Profile

CHARACTERISTICS
  • Natural leadership skills
  • Highly creative vision
  • Fanatical attention to detail
  • Collaborative nature
  • The whole is greater than the sum of the parts
  • Decision maker
  • Excellent communicator
  • Superlative problem solver
  • Professional, ethical and reliable
  • Motivated and energetic
  • Avid learner
  • Master organizer
SKILLS
  • All forms of content writing
  • Storytelling and blogging
  • Web design and SEO
  • Unique branding ability
  • Copy editing & proofreading
  • Excellent research skills
  • Public speaking
  • Marketing strategy
  • Windows Suite/Excel
  • Constant Contact
  • Hootsuite
  • Word Press
  • Author of children’s books
  • Team management
  • Microsoft Office & One Drive
  • Adobe Photoshop, Acrobat Pro
INTERESTS
  • Yoga and meditation
  • Kayaking at sunrise
  • Traveling
  • Classical music
  • Green tea
  • Felines

Career

DIRECTOR OF MARKETING
GLOBAL SOLUTIONS SOFTWARE
2019-Present

  • A Green Solutions, Data Management & CRM Software holding company
  • Work with partners of GSS to implement and manage overall marketing strategy of two subsidiary companies in the telemedicine and automotive industries
  • Designed, optimized and maintain company websites
  • Developed content marketing strategy
  • Originate and optimize all content writing
  • Developed and manage social media marketing and advertisement strategies
  • Currently developing blog strategy
FOUNDER
MARVELOUS MEEMEE
2009-Present
  • A branding boutique of creative services
  • Assess, strategize and develop client business brands
  • Structure client objectives into a journey map- a detailed strategy to achieve their goals
  • Craft copywriting that persuades prospects to take action
  • Originate optimized content messaging that effectively promotes products and services
  • Create distinctive brand awareness through nomenclature, slogans, logo design, and customer personas
  • Design spectacular websites with responsive user interfaces that deliver positive user experiences while converting leads to clients
  • Structure social media campaigns while educating clients on social media etiquette and know-how
  • Create customer personas that lead to marketing strategy and content messaging

DIRECTOR OF MARKETING
VAN LEEUWEN & COMPANY
2017-2019

  • A boutique wealth management firm
  • Worked with leadership to implement the firm’s first marketing strategy
  • Re-branded and re-vamped, optimized, and maintained company website including heatmapping analytics
  • Curated a body of content about holistic financial planning that conformed closely to the firm’s values and principles
  • Introduced, launched, and maintained a robust editorial calendar for content strategy across various media
  • Built out brand concept and design of value-based, tiered, client membership structure
  • Aligned with PR firm to craft and submit bylines and articles that influenced publications awards and increased media presence such as on Yahoo Finance and Ameritrade Network
  • Blogged about relevant wealth management industry topics
  • Launched and managed a successful social media marketing campaign
  • Developed promotional strategies for local event marketing
  • Designed, edited, and managed quarterly newsletter
  • Commuted weekly from Maryland to the New Jersey office

Profile

CHARACTERISTICS
  • Natural leadership skills
  • Highly creative vision
  • Fanatical attention to detail
  • Collaborative nature
  • The whole is greater than the sum of the parts
  • Decision maker
  • Excellent communicator
  • Superlative problem solver
  • Professional, ethical and reliable
  • Motivated and energetic
  • Avid learner
  • Master organizer
SKILLS
  • All forms of content writing
  • Storytelling and blogging
  • Web design and SEO
  • Unique branding ability
  • Copy editing & proofreading
  • Excellent research skills
  • Public speaking
  • Marketing strategy
  • Windows Suite/Excel
  • Constant Contact
  • Hootsuite
  • Word Press
  • Author of children’s books
  • Team management
  • Microsoft Office & One Drive
  • Adobe Photoshop, Acrobat Pro
INTERESTS

• Yoga and meditation
• Kayaking at sunrise
• Traveling
• Classical music
• Green tea
• Felines

Profile

CHARACTERISTICS
  • Natural leadership skills
  • Highly creative vision
  • Fanatical attention to detail
  • Collaborative nature
  • The whole is greater than the sum of the parts
  • Decision maker
  • Excellent communicator
  • Superlative problem solver
  • Professional, ethical and reliable
  • Motivated and energetic
  • Avid learner
  • Master organizer
SKILLS
  • All forms of content writing
  • Storytelling and blogging
  • Web design and SEO
  • Unique branding ability
  • Copy editing & proofreading
  • Excellent research skills
  • Public speaking
  • Marketing strategy
  • Windows Suite/Excel
  • Constant Contact
  • Hootsuite
  • Word Press
  • Author of children’s books
  • Team management
  • Microsoft Office & One Drive
  • Adobe Photoshop, Acrobat Pro
INTERESTS

• Yoga and meditation
• Kayaking at sunrise
• Traveling
• Classical music
• Green tea
• Felines

Paris

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